Our Clients

Gillman Communications serves a range of individuals and organizations committed to addressing important health, wellness and safety issues; and creating policies, systems and environments that support healthy living. This includes:

  • Thought leaders

  • Patient advocates

  • Government agencies

  • Associations

  • Professional societies

  • Foundations and other non-profits

  • Academic institutions

  • Corporations

We often collaborate with large and mid-sized public relations agencies and small businesses that share these interests.

Key Services

Our team offers a host of services to address your outreach needs. We are skilled in helping our clients plan, develop and execute large multifaceted campaigns and programs. We also assume smaller-scale projects that entail discrete health communications, marketing and public affairs tasks. We will work with you to determine the best approach and scope of services, based on your objectives, needs, timing and resources.

STRATEGIC PLANNING
Needs Assessment
Situation Analysis and Insight Development
Audience Segmentation
Communication Plan Development
Creative Brief and Concept Development
Brand Development 
Message Development
Strategy Sessions/Brainstorms

RESEARCH
Target Audience Analysis
Formative Research (Primary and Secondary)
Message, Creative Concept and Materials Testing
Usability Testing

WRITING & EDITING
News Releases/Statements
Press Kits
Fact Sheets, Pamphlets and Brochures
Print, Broadcast and Online Ads
Toolkits
Talking Points and Speeches
Editorials, Feature Articles and Blogs
White Papers and Annual Reports

GRAPHIC DESIGN
Logo/Identity Development
Print Collateral
Print and Online Ads
Leave-Behinds
Infographics
Event Materials
Signage/Exhibits
Art Buying (Photos/Illustration)

MEDIA RELATIONS
Media Strategy and Targeting
Story Angle Development
Spokesperson Identification and Media Training
Pitching and Relationship-building
Event Planning and Execution
Editorial Board and Desk-side Briefings
Media Monitoring and Analysis
Issues/Crisis Management

DIGITAL/SOCIAL MEDIA
Social Media Marketing Strategy
Campaign Development and Execution
Content Strategy and Creation
Influencer Identification and Conversation Evaluation
Social Media Monitoring and Reporting
Influencer and Blogger Outreach
Social Media Governance and Training

EMAIL MARKETING
Strategy and Content Development
Design and Production
Segmented Email Distribution
Reporting and Analysis

PARTNERSHIPS
Competitive Analysis
Stakeholder Identification
Partnership Outreach and Engagement
Communications Training and Technical Assistance

SPECIAL EVENTS
Campaign/Product/Service Launches
Meeting and Speaker Panel Planning
Onsite and Online Logistical Support

PAID & PUBLIC SERVICE ADVERTISING
Advertising Strategy, Design and Execution
Performance-based Buys
Content Discovery and Distribution
Lead Generation
Paid Partnerships
Competitive Spending Analysis
Public Relations Equivalency Analysis
PSA Placement

BROADCAST & VIDEO PRODUCTION
Concept and Script Development
Storyboards
Production Management and Directing
Casting
HD Camera and Lighting Crews
Post-Production Services
Animation and Graphics Development
Sound Record, Mix and Sweeten

BUSINESS DEVELOPMENT
Proposal/Grant Writing, Review and Management
Teaming Arrangements
Prospecting and Lead Generation

Memberships